Finally John Apple
I have used Macs since the Classic era. My best Mac was a PowerBook G4 that could run Windows on a VM faster than most Windows machines at the time. My first MacBook was brilliant, but I have noticed a decline since then. My 6-year-old MacBook Pro really struggles nowadays, whereas I remember a time when people proudly said their 10-year-old Macs were still snappy even during rosetta. Currently, Linux is the preferred choice for work. Windows 11 Enterprise is not bad when stripped of all social, news, and 360 ads overhead, but Microsoft is really trying hard to mess it up there too.
Edit: 6 years old, not 4, and also Intel Macbook, so due an upgrade for sure
For a long time I was hoping it would be Jeff Williams. For the brief moments these heads at Apple get the spotlight, I always felt he gave off a sense of humanity and sincerity.
when job of ceo is to make sure that policies around the globe don't interfere with business: "Cook will assist with certain aspects of the company, including engaging with policymakers around the world."
situations like this should allow for relaxing the title rules to "unbury" the lede.
Sounds like a good choice. Glad to have an engineer in charge. Tim Cook is no spring chicken. I do hope Ternus maintains the focus on privacy.
That focus on privacy pisses off a lot of devs (Yours Truly, included), but I sincerely believe in it. I write apps that Serve a demographic that values privacy.
So John gets to announce the Fold comes september
Earlier than I expected. Seeing that Johny Srouji got promoted as well, this reshuffle might have been a way to make sure he stays for a few more years as well?
And John Ternus will be CEO
Tim has done an amazing job in the post-Jobs era with his logistics. Brought Apple from $350B to $4T. This move makes perfect sense as Apple needs to start their next chapter with how rapid the world is changing at the moment. I do hope Apple's values don't change going into this new era.
Say what you want of Tim and he might not be directly responsible for it but the M1 chip is the greatest achievement of apple since the iphone
I get that this year's iPhone will be marketed as the first under Ternus's overall leadership, but truthfully, we can expect next year's to have more of his mark, since I imagine most of the details for the iPhone 18 have long been done, dusted and set into motion.
If Johny Ive stayed, he could have become CEO... Now he has to design Ferrari dashboards and AI Pins
I'm really hopeful about John Ternus stepping into the CEO role. Pretty much everything he's done leading Apple's hardware engineering has been an enormous unqualified success, and for a company like Apple, having hardware lead the company seems like the right step.
Wonder to what extent Craig Federighi was considered and what the decision-making factors were there.
I guess he was let go because Teump hates gays
Big day!
Least understood yet most influential company in the history, present and future of the venture capital backed tech world.
they replacing person doing horizontal scalability with vertical.
do they predict problems of some sort - like lost of ability to small down transistors for a while or supply chain disruption(increased prices of components sourcing)?
I appreciated John Gruber's piece on this: https://daringfireball.net/2026/04/another_day_has_come
China is effectively run by engineers, so that is a good hedge for Apple.
Apple needed a "AI CEO". Hopefully John Ternus is Apple's "AI CEO". That is the win-vs-lose.
Apple included.
Like Sam Altman, Tim Cook makes me think that what we fear in AI is already here. These two guys are corporate robots that act only in the service of the bottom line.
Apple hardware has been a shining light for Apple for the past 5-10 years, even if a bit lucky. I’m curious how this effects the company as a whole going forward, hopefully positive
Any chance of a future where hardware can be customized at the design stage, like 3D printing but taken to an even higher level, even for 1-off builds? So prompt-driven manufacturing? For example, a watch with a USB-C port?
One day that watch could be your only PC. And then some type of eyeglass for a screen. Can also do "terrain overlays" Terminator style. I suppose battery power is the bottleneck so maybe long-distance wireless power delivery is the key (as what Tesla originally created.) So no battery at all.
Apple software about to get better and better :)
John Ternus is the perfect choice. I expected Craig, and that would've been great, but Ternus is going to really be something special in that role!
Apple is good at hardware, they need help with software. I hope putting a hardware guy in charge can still improve this situation.
It's exciting to see that the new CEO of Apple is a hardware guy.
I was just thinking about what had been avoiding enshittification, and Apple's hardware was the only thing I came up. All other stuff, all products from Google, MS, Facebook, Twitter, and even Nvidia though the performance was improved has gone downhill. It's not only tech companies, but fast food, car manufacturers, real estate, and many others, if it wasn't shit from the start like consulting, healthcare, and marketing.
They have flaws, like not allowing users to repair the hardware, but well, at least it's consistent.
I really hope Apple (hardware at least) will remain free from enshittification.
I know the rumors were swirling for the past few months, but just 4 more months of Cook seems like pretty short notice, no?
John Apple, gotcha
Pretty simple hot take:
This period in Apple’s history will be the cold ice bath post Jobs.
There may be serious fanboy energy to this but Apple has so much dry powder going for it still, and to put that in the hands of someone who actually builds, along with what looks to be a strong rumor mill year with VR stuff and the foldable to create a big tailwind… it seems like a pretty intentional move.
Also if they dropped one more subscription on us before expanding categories they might’ve caused an avalanche in lack of confidence.
Cook did an excellent job of raking in cash for bet the company size bets that he wouldn’t be guaranteed to see through. The dude is clearly a salt of the earth, values guy, should enjoy a proper retirement era.
Anyone else notice the header text gets cut off on mobile? On an iPhone 17 no less...
Can not believe no one has asked the obvious question - is his nickname Tina ?
About time. Hopefully we can see some meaningful hardware improvements in the coming years.
He is 50 and been in Apple almost all his working life. Is that not a mono-culture risk for a CEO?
"(Apple’s Board of Directors): Looks like Tim couldn’t Cook. But maybe John can Ternus around."
He is proof that LinkedIn doesn't matter.
wow… I didn’t expect this. My guess would have been after the current administration.
Why so soon?
I'm looking forward for all the Temu jokes we're going to see.
> Arthur Levinson, who has been Apple’s non-executive chairman for the past 15 years, will become its lead independent director on September 1, 2026.
What are these titles? Why? Who does what? It feels like a linkedin tea party.
Maybe Mac Mini M5 this year?
I'm not sure why so many people seem to think Apple software is terrible, I recon it's quite good personally, what's the issue with it?