Though the bubble has not popped, I don't see the following discussed in the post: Zitron would probably point out (as have others) that many of the hyperscalers are booking valuation increases in Anthropic, OpenAI as "Other Income", which is substantially increasing their reported revenue and earnings. It's roughly:
- Hyperscalers like Goog, Meta, Msft invest cash in Anthropic, OpenAI, in exchange for equity
- The ongoing investment actually boosts the valuations in the Anthr/OpenAI (new raises are done at higher valuations), so the valuation of the Hyperscaler's existing investments in Anthr/OpenAI increases, which gets recorded as Other Income in quarterly earnings
- Much of that invested cash will itself come back (circularly) to the hyperscalers as revenue since Anthropic and OpenAI spend a lot of money via datacenters etc.
On Other Income phenomenon, see for example, https://www.ft.com/content/be97df0a-76b1-4cb0-9ba4-d1117d8d1...
Also, there's apparently lots of off-balance sheet debt. For example https://www.ft.com/content/a0a07cce-6d19-4b1e-a73b-9855a06ba...
Ed Zitron has the economics of AI basically right. Most technologies arrive by digging an enormous financial crater, followed by a contraction period in which everyone insists the crater is actually a revolutionary new business model, before the survivors eventually buy up whatever remains.
What likely resonates is AI really does feel like a science experiment. There is clearly real value here. The problem is that the economic value has yet to catch up with the technological value. And yet the claims coming from AI companies have the unmistakable energy of a state-fair entrepreneur standing beside a suspicious knife yelling, “You have never seen anything like this before, it slices it dices...!”
I think Ed goes too far when he compares LLMs to garbage. He’s tried them, had a handful of bad experiences, and apparently decided the entire technology belongs in the round file. But much of what humans do is essentially trial and error with better PR: apply some logic, see what happens, adjust, try again, and continue until you eventually solve the problem.
If you can get an LLM to reliably do that, you can solve certain classes of problems dramatically faster.
This article cherry picks:
Ed Zitron mostly covers the costs of data centers, circular spending, and predictions of large the market for AI has to be to justify the data center expenditures.
I was disappointed this article didn’t really cover Zitron’s main arguments.
Maybe a paid article placement? I don’t know, but I was dissapointed: I read Zitron’s material and I wanted to see good counter arguments to his rants about costs of data centers, circular spending, and predictions of large the market for AI has to be to justify the data center expenditures arguments.
I feel like just saying "wrong" to some of these feels a bit unconvincing.
e.g.
>April 2025: "It also, at this point, is pretty obvious that generative AI isn't going to do much more than it does today." >>Wrong
Is generative AI really doing much more today relative to 1.5 years ago? Sure there have been sone improvements, but i feel like nothing fundamental has shifted in that time period. Nor would i really expect it to even if the statement was false, but it seems too early to tell.
Cannot take profits of these companies seriously when they have been laying off employees by the droves the past couple of years. Obviously profits will increase when workforce expenses have reduced. I'll only take it seriously after a couple more years and see how the company has held up with massively reduced workforce (powered by AI™). Another point would be to see how these incumbents get challenged by new startups and if incumbents can survive this phase.
Do his predictions about the datacenters being a risky and unprofitable business suffer the same fate as the others?
I used to pay attention to Ed Zitron, exactly because he seemed to be someone who did the research, and looked at numbers. Until one day, I realized that seems to only look at numbers as long as it serves his agenda. When it doesn't, he looks away or makes the case for why the numbers are wrong, and shields himself from these "incorrect" numbers - or people who would point to anything suggesting that AI is not a total fad.
In April 2025, Zitron wrote [1] "I am sick and tired of everybody pretending that generative AI is the next big thing." This was at the time when AI coding tools had already gone "mainstream" with devs, and pretty much everyone was using tools like GH Copilot, Cursor, or something similar.
So I replied with this observation, saying how, at least within software engineers, AI is being adopted faster than any technology before [2]. To stay objective, obviously I brought receipts: sharing how, based on an older survey I ran, ~75% of devs in that survey said they used AI coding tools. Zitron made fun of the small sample size (216 people), blocked, and pretended like AI had zero PMF anywhere in the world.
I stopped taking him seriously since then. And I'm wondering ever since: does he deliberately only look at numbers and facts that he can tell the AI doomer story around? Or is it more that he finds that there's not many people who are "informed sceptics", and decided to play this role?
[1] https://x.com/edzitron/status/1916903519594156407?s=20
[2] https://x.com/GergelyOrosz/status/1916906481686921483?s=20
Same mistake over and over again: zitron job is not "making successfully predictions", he is a content creator.
For him, it's enough to be right once, even in 3 years from now.
His biggest error was the blanket rage against "AI" when it should have been focused on LLMs and data centers.
AI is a big field. Hating on AI is like hating food because you don't like broccoli.
Robotics AI that replaces high risk labor and even low risk repetitive stress labor is nothing but a win for humanity.
I knew him personally years ago and he broke my trust, my own opinion is that Ed wants to be popular and make money. He couldn't care less about being a diligent reporter that cares about the subject matter, he's a hype merchant jumping on one side of the band wagon to get clicks.
Most surprising thing to me here is tech giants growing 50%+ in 2 years. What's up with that?
On the off chance Dan sees this: one of the footnotes ("Some Zitron predictions" > July 2024) is broken. Right now it's showing a little 0 that doesn't actually link to anything if you click it :(
This entire genre of pundit is just a person who has figured out that you can sell copium to the masses. Once upon a time this was a decentralized "this is how Ron Paul can win" thing on Reddit, but it was inevitable that slowly it would coalesce around these kinds of engagement bait people. Every subculture has its own such figureheads who DESTROYS opponents with FACTS and REASONING or whatever, but really it's just a reality TV show. The Alex Jones, Gary Marcus, and so on of the world are mostly just selling an entertainment product.
It's just a question of what the entertainment is. Some people feel good about being told "we were being hoodwinked; there are lizard people" and others feel good about being told "you'll be 100x healthier and good looking if you take these supplements" and others feel good about being told "these people are evil demons who are stealing your water" and others feel good about being told "these idiot rich people are going to lose their shirts" and so on and so forth. It's like how I like slice of life shows and hate horror movies and my wife likes horror movies.
In a sense, the misinformation gambit of LLMs did not come fully to fruition in the West (as much as it has in 3rd world WhatsApp forward land) because the locals were already a fertile ground of poor epistemic hygiene and well served by human providers of misinformation. Hacker News itself only has some hundred thousand commenters or so and even this requires a practice of aggressive information curation to prevent unrepentant misinformation repetition nodes from polluting one's belief set.
I've said this before in here but Zitron is completely captured by his audience at best and a grifter at worst. A couple of months ago he was tweeting that people were crazy talking about _agents_, that they didn't _exist_ and that people talking about them were shills or bots. The responses were full of incredulous software developers saying but but but I use them every day, they're so good they're scary actually...
Zitron is just, like Dan Luu says, wrong about everything and doesn't care anymore, he's in the business of extracting money from his engagement.
> Among programmers and other serious users of AI, I would guess that Willison has a larger audience than Zitron.
You don't say.
> I suspect he's relying on people's eyes glazing over when they see numbers and just not thinking about what the numbers mean.
This is one of the most important learnings one can make from working in professional environments.
Hate on him all you want (he's gotten very repetitive for the sake of subscribers and reads), but the basic premise that the modern AI industry is a circular-dealing, point-of-diminishing-returns grift still holds. The bubble is here and the longer it inflates, the worse the pop will be. Sure the goalposts have moved, but the basic numbers don't math.
Ed Zitron sells subscriptions to his blog. Whether he’s right or wrong is irrelevant.
I’ve come this far without knowing who Ed Zitron is…
both ed zitron and dan luu are professional bloggers who earn their living from selling ai sensationalism, zitron using paywalls and luu using patreon. whether the sensationalism is positive or negative, either way it is a very clear conflict of interest.
How has it taken so long for this to get some proper attention?
I'm not Ed's biggest fan, but he's been pointing out some very important things for quite some time now, regarding the ludicrous over-investments going on around so many companies that are completely and utterly devoid of profits and will likely never have any.
Zitron reminds me of a lot of people who got oversized reputations after the 2008 financial crash. They predicted it, or could spin past statements as predicting it, and rode off that.
But from that point on they basically assumed this role of what financial punditry call perma-bears, people who constantly predict financial doom. It gets clicks and sells subscriptions, which is probably why they do it. But from that point on their predictions weren't very good. If you constantly predict doom then every now and then you'll look like you were a genius, but it's just survivorship bias. People discount all the other times you were wrong.
I don't know a whole lot about Zitron himself. Didn't he get big calling BS on cryptocurrency stuff that actually was BS?
The problem is that AI isn't cryptocurrency. This is very real.
I do suspect there's some bubbly stuff around it. I think data center construction looks very bubbly, especially the totally ludicrous amount of permitted planned data center construction. I bet no more than 20% of that ever comes online. I'm sure there's some AI companies that won't make it, and a bunch that are overvalued. But AI as a whole is real, not just hot air.
The first correct, detailed prediction (in print) about the collapse of Fannie Mae and Freddie Mac as a result of the subprime crisis was made by Max Keiser, of Karmabanque, in (Zac Goldsmith's) The Ecologist magazine.
In 2004.
And he'd been talking about it before then.
People thought Max Keiser was a crank; instead he made detailed predictions based on his intuitions, limited insider feedback and cold hard facts. He couldn't say exactly when it would happen; he laid out some horsemen you could expect for the apocalypse and this was one.
The thing about a bubble is everything is fine until it isn't. And it's worth observing that key parts of what Zitron is discussing has been covered in the WSJ and FT.
It's all very well posting numbers to "disprove" him when what he is pointing out is that the AI hype train is delusional and the costs are buried.
But Zitron is directionally correct, I think, particularly with regards to Oracle, where things he has said have literally come true.
Frankly as a Brit I remain amused at how much Zitron winds Americans up just by being himself — sweary, vulgar, rude, catty. And since non-Brits can't read Brits, Luu has to engage in pretty immature character assassination about it.
I knew him personally years ago and can't take a word he says seriously, speaking from my own experience, he is not a trustworthy person. He wants to be popular not accurate. He writes to make bank, not to be a diligent reporter that cares about the subject matter.
I don't know anything about this guy, but based on the discourse every time he comes up, Ed Zitron is a more polarizing figure for HNers than even Trump. Everyone here loves trying to dunk on the guy, yet he's apparently living rent free in everyone's social media feeds.
Zitron is an AI doomer and a clear fact-distorter. I follow him because even a broken clock is right twice a day and I do think he's a pretty smart guy. I don't read his newsletter (it's basically word vomit these days), but his interviews are marginally interesting. One of the quotes in the linked article is totally correct:
> He found a niche in anti-tech grift, and is now exploiting the niche for all he can.
Ed gets hard because of the love the anti-ai people give him and seeing him as the voice of anti-ai... If you listen to his arguments though he lacks knowledge of what these companies even do. He's been on so many shows discussing the negatives but he admitted to not even using the models for anything
I cannot shake the feeling that his two failed marriages suffuse his extreme negative outlook on everything that is not Ed Zitron, especially AI. His comments about photo shoots* and men resenting his emotional honesty** speak of narcissism and perhaps why those marriages didn't work out. Good luck convincing a narcissist to change their mind about anything, I speak from unfortunate experience.
Or there's this one:
"I also have not taken the route you are "meant to take" to get here...I did not "earn my stripes" in the traditional sense, and those that have believe I did not earn my way here"
And maybe he lived in a van down by the river as well? I can't take this guy seriously, I just can't.
But I get that he speaks to an audience that needs to hear his take and that's their call. I don't have time and I won't make the time for podcasts and sitting through the worldview of anyone for hours at a time, 2 to 5 times weekly. No one is that interesting IMO.
*"I do a good photo shoot, I do a good interview, and I capitalize on events...I believe there are some that would like this level of attention or prestige, but they do not want to do the work to get it, and that chafes"
**"some men don't like me because emotional honesty and introspection are difficult for them."
I think it's a mistake to make concrete predictions about something like a stock market crash on a given timeline. As they say, the market can remain irrational for longer than you can remain solvent. However, Zitron is directionally correct about a lot.
I will say, the first part Mr. Luu says about big tech not being out of ideas is pure horse shit. Anyone who has worked in big tech knows that leadership at those companies can have no idea what they are doing and still be successful in earnings or the stock market. They are sometimes successful despite themselves.
The AI doom is actually a happy path scenario.
Collapse of entire economies will result on a scale that will eclipse the great depression. And it wont be because AI revolutionized anything. AI will become a dirty word to never be uttered by anyone in the human race after.
I've always been suprised with the amount people take him seriously. I think he's someone who makes people who dislike AI "feel good". I don't blame someone who doesn't understand AI or have read what he's written.
But for the bloombergs and other podcasts I would have expected them to do a bit of research. I honestly think with the amount of doubling down he's been doing that he's a grifter.
Obviously Ed is a special case, but let's be honest, pretty much anybody telling you they can predict the future is selling you BS. And that includes all the people confidently predicting he was wrong. The actual situation is, there are genuine unknowns driving things with significant influence, and nobody actually knows what is going to happen. At best, people can talk about risks and likelihoods of outcomes.
ed zitron is a moron because he is way too high on his own fart
Mo Bitar over on YouTube does the grumpy AI skeptic routine in a much more entertaining fashion.
a thorough Fisking, nicely done danluu
the analogy to Ehrlich was strikingly apt
He's dead wrong about the usefulness of the technology, but he's dead right about the uncontrolled corrupt circular financing that is driving this crazy over-expansion and market distortion. He fulfils a very useful function as a counterweight to the big tech horse-shit hosepipe that sprays us every day.
Not about Zitron specifically -- I don't read his study, but I don't know that making some statements in interviews or blog posts is the same as making a "prediction" (into which one would put much more though)
also statements can be interpreted many ways:
"Meta is dying" was countered by "Meta's revenue has increased since Zitron said that". OK, but 1) revenue/profit is only one measure of "not dying"; 2) what's the time scale? Nokia and Xerox were highly profitable companies that dominated their industries, and any prediction that they would go out of business at their height would have been laughed at, and yet, it wasn't too much later that they pretty much did.
just give it time, anyone (even those with 115k subscribers) who predicts a crash every day will eventually always be right. might take a decade or two… :)
Off topic:
> For example, with a style that could be described as the opposite of clickbait, Simon Willison has written what I suspect is the most widely read blog among programmers for the past 3-4 years (in the same way that, at various times in the past, Joel Spolsky or Jeff Atwood or Steve Yegge seemed to be the most widely read programmer among programmers). Among programmers and other serious users of AI, I would guess that Willison has a larger audience than Zitron.
I have no idea Simon Willison is the most widely read blog among programmers. I truly have no idea, and I've been programming for just a decade.
A lot of Simon's blogs posted here are when new LLM models are released, on how good are these LLM models create pelican riding a bike using SVGs. Nothing particularly interesting to me.
I truly have no idea why would people be interested in blogs about LLM creating pelican riding a bike svgs every single time a new model is released. Maybe its a proof of AGI/ASI for some?
I guess to me, Simon Willison will always be the "create-a-pelican-riding-a-bike-using-svg-dude".
Zitron in general is representative of the conspiratorial thinking that has infected all spectra of the political space. Zitron obviously occupies more of the left space.
Good critique of LLMs & the companies behind them is hard to find, and it is harder when people gravitate towards this sort of thinking.
Zitron has staked his bear position and isn't budging, so regardless if he's been wrong and wrong again, he'll be remembered for calling the bubble if/when it pops, if only because so few in the media have done so without equivocation.
Zitron is the opposite of Jim Cramer. No Hype, no sales push, very cynical and conservative.
The simplest argument against AI is the fact no public company appears to be making money on it, minus revenue that contributes to AI infrastructure.
Would love to see broken down counter example of public company.
So far Chegg and Duolingo have been devastated. Surely they could cut costs drastically with AI?
I read all Ed's posts, and enjoy them, and I like AI as a tool and use it every day.
I think it's really, really, really important to have a contrarian opinion out there, even it's a voice howling in the wilderness. Even if most of his predictions are wrong. Even if he swears a lot and gets a bit ranty at times.
Personally, I think he's going to be mostly right in the long term about the AI bubble, but mostly wrong in the long term about the effectiveness of AI (i.e. I think it will have a net-positive effect in the long term).
I always keep in mind the Gartner Hype Cycle [0] is true, and we're still on the initial slope up to the Peak Of Inflated Expectations.
[0] https://en.wikipedia.org/wiki/Gartner_hype_cycle