> things would happen on the platform, that would be bad PR

They literally had (allegedly) significantly contributed to inciting a genocide [0]. PR doesn't get much worse than that, but it seems that we as a society, just don't care about these things that much any more. I really can't recall any case of any individual or organization going down because of PR issues, except for people in the entertainment industry; for some reason, we only expect good morals from our actors and comedians.

[0] https://en.wikipedia.org/wiki/Facebook_content_management_co...