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I now assume that all ads on Apple news are scams

879 pointsby cdrnsftoday at 12:16 PM385 commentsview on HN

Comments

speak_plainlytoday at 1:04 PM

Apple News and News+ represent everything wrong with modern Apple: a ham-fisted approach to simplicity that ignores the end user. It is their most mediocre service, jarringly jamming cheap clickbait next to serious journalism in a layout that makes no sense.

The technical execution is just as lazy. While some magazines are tailored, many are just flat, low-res PDFs that look terrible on the high-end Retina screens Apple sells. Worst of all, Apple had the leverage to revolutionize a struggling industry; instead, they settled for a half-baked aggregator.

It’s a toxic mix of Apple tropes that simply weren't thought through. The ads are the cherry on the cake.

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elashritoday at 1:09 PM

We should assume that all ads in general are scams. The noise to signal ratio is too large to care. Word of mouth and maybe trusted communities like HN is the only way to reliably discover new things.

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benterixtoday at 2:07 PM

I'd generalize it to "I assume all ads on major platforms are scam." This includes especially channels owned by Google and Meta.

I remember back in 2010 I had to wait a week and correct my ad before it was approved and now they basically stream all kinds of scams without checking. They do have quite a few people, they could build a better scam detection system but it's against their interests.

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tgtweaktoday at 3:25 PM

Tiktok ads, Youtube Ads, Instagram/Meta ads - there's just a huge influx of scams and obviously fake sites on them. AI generated copy, AI generated landing pages...

My honest take on it is that it's the payment companies that are complacent here - they're just allowing payment processing for anyone now up to a certain amount before doing proper diligence. The fact these chinese vendors can spin up a website, get payment processing, verify an ads account and buy advertising shows that many compliance functions are being skipped (or are complicit) in this.

It works because everyone in the game has something to gain from it - Apple's contract likely puts verification on Taboola's plate, which is likely not being done per their own "controls" process, or is itself being automated (poorly). Taboola is getting paid because they're running these ads and charging for them, the vendors are being paid because they're drop shipping temu garbage that doesn't resemble their AI ads (since taboola isn't checking this at all) and getting away with it for a few months by long shipping times and delaying refunds/chargebacks long enough to get paid, and the payment processors (paypal, apple pay, google pay) are all making money on their obscene 1%+ processing markups, and have special "group" programs where a company can underwrite their own merchants provided they follow guidelines (compliance offloading). Visa/Mastercard are offloading their compliance duties to the payment processors until they get a formal complaint or chargeback/refund spike over a certain ratio (where they issue a fine and seize processing volume - which is also income for them).

btw if you want to be 100% sure something is a scam - check the iframe url on the credit card input form on the checkout page - on mustylevo.com its https://cashiers.myshopline.com/pci-sdk/v3/iframe.html?merch... which is hardly a name brand ecom platform - they have a "shopify-like" checkout but that isn't shopify (props to shopify/shop pay - they've been very quick to kill these kind of scams on their platform despite it losing them some fees).

So yeah - everyone involved in this is making money and is complicit through their lack of process.

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makingstuffstoday at 12:54 PM

I don’t know if it is just a symptom of growing up during the days of the net’s Wild West and navigating through sites like gamecopyworld or what, but I just seem to have some inbuilt filter which doesn’t even acknowledge the existence of ads.

It’s hard to explain but it is like some subconscious filtering that occurs on a preRecognise hook or something. Weird.

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flkiwitoday at 3:28 PM

My "favorite", and likely related, part of Apple News is that if I have blocked a source because it is unreliable, heavily biased, etc., and a story from that source appears in the main timeline, Apple News shows a greyed out version of the story--headline and image visible--with "You have blocked this publication" (or similar). You can still clearly see the story, so it's not blocked at all.

I assume this comes down to some sort of distribution agreement, but, as bad as the ads are, this single behavior is the reason I stopped using Apple News and continue searching for a successor.

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b00ty4breakfasttoday at 6:40 PM

Maybe I'm just scarred from the late 90s internet, but I have assumed that every ad on every website is a scam at all times for as long as I can remember.

Which is why I block ads unconditionally everywhere that I can.

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sammyoostoday at 1:22 PM

I bought a remarkably similar mug (last advert shown) from an add from different site [1]. Everything about it was a fake. Almost every feature they advertised did not exist (including the fact that it did not come in a gift box.) That was from a site I visit a lot and I wanted to show support. BTW the AI generated animation is quite cool, too bad it is not real...

Do not buy this!! [1] https://kenmiso.com/products/%E2%9A%A1%E2%9C%A8ultimate-v8-e...

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olivia-bankstoday at 2:19 PM

I've an avid Apple News user, and while I haven't seen the sorts of ads in the article, I do gets lots of ads for tax filing software. Namely, Intuit TurboTax. They are the only ads I ever get.

What's more, if you even touch them while scrolling, it triggers the "download app" screen, even if I don't explicitly tap. This is new as of a few weeks ago.

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laweijfmvotoday at 2:56 PM

The weird thing about Apple News: as the article mentions, paying for “+” still shows ads, but not paying at all means you can’t see content that’s already free online.

Try it: when it tells you a story isn’t available without a subscription, search the headline and often the story can be read on its original source, for free.

wobfantoday at 12:40 PM

I love how, on the "I am retiring page", the image of the old woman even has artifacts of the Gemini logo on the bottom right - someone very probably manually tried to blur them with a tool that was not meant for blurring.

Somehow, he or she was still convinced and put it up.

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pupppettoday at 1:05 PM

Like a cancer, a publicly traded company must grow at any cost.

nabbedtoday at 8:21 PM

That explains the incredibly attention-stealing animated knee joint ad I sometimes see on Apple News+.

On the other hand, the ads are usually static, the content on the page will stay put (unlike news sites on the regular web, where the paragraph I am reading will shift up or down and often will get completely jettisoned out of the viewport), there are no pop-ups, and the page has never scrolled back up to the top while I was already half-way down the article.

4ggr0today at 1:06 PM

I Assume That All Ads Are Scams

PaulHouletoday at 2:39 PM

The more you pay for a subscription, the more valuable it is to advertise to you -- maybe the classic example is The New York Times which has highly annoying advertising if you're a subscriber because you've qualified yourself.

Or rather, if you believe you are too poor to afford a $10 a month subscription you probably believe you're too poor to afford anything that is advertised. The model of "premium subscription with no ads" flies in the face of reality.

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jceleriertoday at 2:00 PM

I'm amazed to discover that there are people on earth that believe that some ads aren't scam. It should be forbidden by law to advertise, it is a scourge on humanity.

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aquirtoday at 12:45 PM

It’s a bit like that MSN page what MS is forcing on millions through Edge and W11 widgets

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altairprimetoday at 6:52 PM

I’m glad that I canceled when they signed with Taboola. Whatever that division is doing wrong, it’s clearly become worse under current News leadership, and I’ve seen no signs of pushback from Apple over that. They never should have invited random third-parties to sell ads at auction to their users.

charcircuittoday at 6:15 PM

>as they take peoples’ money then shut down

That's not what these sites do. They are dropshipping sites. Make up a random expensive price and then say it is on sale at a price where you still make profit. Some make the shipping more expensive so they advertised price of the item is even lower or even free.

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victor106today at 1:51 PM

Dear Tim Apple: you don’t need the tiny amount you get these ads. You do need to fix this embarrassing thing that you released called “Liquid Glass”

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frizlabtoday at 1:27 PM

Personally I assume ALL ads are scams. Never mind where they are from.

bluebxrrytoday at 7:15 PM

I've missed the entire shittification cycle of Apple News which was added in iOS 10. Around that update, I always put any new default Apple apps (being added every iOS update), including Apple News into a folder I named "utilities" in case I ever needed them. Thanks for the heads up. I'll update the name to trash right now.

pardstoday at 12:40 PM

I assume all social media ads are also scams.

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npiauilinotoday at 1:59 PM

I do have a similar feeling, but about YouTube ads. Seems like the region where I live there's a problem with gambling apps and, even if I've never used any app of this kind or showed interest in gambling sites/platforms, I'm bombarded everyday by ads of gambling apps on YouTube.

Since last year, I've been reporting every gambling ad as "Promoting illegal product/service" (they are, in fact, illegal here) to no avail, there's no end to these ads nor seems like YouTube is willing to do anything but implement dark patterns to discourage reporting, such as delayed pop-ups when reporting to interrupt typing.

I noticed some time ago that others ads that seemed not related to gambling were also leading to gambling apps. They are categorized as anything, like Hotels, Banking, Cullinary and Education. Don't look like YouTube checks if the things being advertised are really what they claim to be. It's worse when you remember that kids also use YouTube a lot.

meindnochtoday at 2:08 PM

All ads are scams. Some are worse than others.

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hmokiguesstoday at 8:56 PM

serious question, how do these things operate at this scale as if it was normal? the amount of scams keep increasing almost exponentially at this point.

can just anyone create an ad for anything anywhere? is there no sort of filter on being a legitimate business, protected classes, target demographics, etc?

atarutoday at 2:11 PM

I've noticed that the apple news ads target sensitive issues. The retirement one is a good example of that. I've seen ads that appear to already know my financial status and health conditions. I tried the option to reset my advertising identifier, it doesn't seem to make much impact.

teekerttoday at 4:42 PM

Me in the App Store:

Install this app that lets you fake wash cars and all sorts of things! (Instead of actually taking care of something).

Install Temu, shop like a millionaire (who gives a F about the planet! Just buys clothes you don’t even have to wash, just throw them away!)

Oh you’ve searched for Microsoft Authenticator? Here have some scam app that has been downloaded 541 times!

Steve would turn around in his grave, and I? I have lost all respect for this once great company and hope I never succumb to such temptation if my company gets successful.

wnc3141today at 6:55 PM

While it's an affordable alternative to individual subscriptions, man are those ads testing my patience. Also the software doesn't need be this bad. It can't handle many tabs, and there's so real.prganozation to a reading list.

rectangtoday at 4:03 PM

On the modern internet, there seems to be less money in selling advertising to legitimate businesses than in helping scammers connect with and take advantage of the vulnerable.

> These fake “going out of business ads” have been around for a few years, and even the US Better Business Bureau warns about them, as they take peoples’ money then shut down.

Shouldn’t facilitating such scams be illegal? Cracking down on media companies like Apple who serve scams might be a bridge too far, but why not go after a scam aggregator like Taboola?

alsetmusictoday at 3:09 PM

> Shame on Apple for creating a honeypot for scam ads in what they consider to be a premium news service. This company cannot be trusted with ads in its products any more.

As a longtime Mac nerd, this makes the ads story even worse than it already was. See this [0] (unrelated to me) article on the ways that Cook's focus on the stock has caused rot for a good summation of how software / services are tanking at Apple.

All plugged-in Apple nerds have been aware of the decline. It's finally reached an apex where it's getting a lot of blog posts. I really hope they're noticing (I think they are - John Gruber wasn't granted a live interview after criticizing their AI efforts last year), but I don't expect them to act rationally in response).

As a decades-long Apple nerd who feared the company would collapse in the 90s, it's fucking horrid.

0. The Fallen Apple - https://mattgemmell.scot/the-fallen-apple/

randusernametoday at 2:39 PM

What's the user appeal of Apple news or whatever the Google equivalent is? From the outside looking in the value is the feed, but that seems super creepy to me.

It is an awful lot of power to give these companies to decide how we use their devices to interact with the world _and_ how we view the world.

I don't want anyone curating the current events or long-form I read. I want to see the whole buffet and choose myself, even sampling the unsavory ones from time-to-time to keep myself in check.

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TimBytetoday at 1:14 PM

The depressing part is that this is probably working just well enough financially

redundantlytoday at 5:40 PM

I use Apple News every day, but just for the puzzles. Otherwise it's a garbage app.

dev_l1x_betoday at 1:49 PM

The financial optimum for any ad company is to accommodate scams.

duxuptoday at 1:40 PM

Internet add networks really lowered the bar for advertising.

Ads on social media, youtube, everywhere seem to be a high % of scams, or weirdly creepy type health products, or creepily manipulative (and ironic) content like "if you're not using my 5 strategies then you're being manipulated".

What is most odd is that I wouldn't mind ads that were for things I want, but nobody seems interested in that angle, they want to just impose their stuff on me.

dominicrosetoday at 2:51 PM

A trusted company works with untrustworthy companies to scam clients.

That's either incompetence or betrayal of trust. In both cases, the only solution is to be careful, boycott and press charges when something is illegal.

JBiserkovtoday at 5:17 PM

I assume all ads are scams. Cause they are :-)

anshumankmrtoday at 5:26 PM

Here's something that I live by:I ~now~ assume that all ads on ~Apple News~ are scams (Unless proven otherwise)

seabasstoday at 5:04 PM

A thousand and one paper cuts. I feel like this shortsighted decision making will cost Apple so much trust in the long run.

flpmtoday at 1:58 PM

Please condense all spread out comments "all ads are scam" into one single comment thread.

ChatGPT: (sponsored) Buy this cute mug in the shape of a purse with AI created pictures of a dog! Just $19.99 (at 80% discount)

insintoday at 12:57 PM

    title.replace(/(i now assume that |on apple news )/ig, '')
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PeterStuertoday at 5:18 PM

To be fair, it is not just Apple. Scams are rampant regardless of the channel serving the ads.

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orsenthiltoday at 4:29 PM

The biggest problem is the "trust" that users have with the Apple News ecosystem. They pay for it too!

roosgittoday at 1:04 PM

I wasn't sure where I'd seen that "retiring" spiel before, but then I remembered someone was (still is) selling a handmade jewelry website claiming $4.3M revenue and $1.3M profit.

storustoday at 1:54 PM

I never use Apple News but they often pop up among the apps that are using significant energy. I am wondering what does it really do on the background.

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masonwantoday at 3:33 PM

Apple News Ads just started in 2024. Maybe they are still learning how to battle the dark side of the Internet.

Use other platforms. Don't use Apple News. You could use an AI chatbot to find news for you. It has no ads, much easier to read, totally free, and tailored to your instructions.

stronglikedantoday at 2:56 PM

I prefer these types of ads. They're easy to identify at a glance and ignore.

bastard_optoday at 6:53 PM

I tried an iphone once about 6 years ago, but once I realized all browsers were essentially safari and there WAS NO ADBLOCKING, I was disgusted to emphatically go back to Android and Firefox with ublock plus. Apple is like the US government protecting pedophiles, but protecting adware and everything wrong with the internet, forcing people to be insecure and watch ads. I feel bad for apple users unable to use a clean ad-free internet.

colesantiagotoday at 2:16 PM

You should assume all ads are complete scams.

Some of them are funded by scamming others, crypto, VC, etc. Even the first link in the article [0] has a VC backed startup advertising (they paid $11K!) that nobody asked for.

There is no such thing as an ethical ad whatsoever.

[0] https://daringfireball.net/2024/07/apple_taboola_sitting_in_...

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