> purely aesthetic reasons
This is huge though.
People aren't setting them on fire during protests, and if an FSD Tesla plows into a farmers market, it might not even make the news.
People hate tech so much that self-driving companies with easy-to-spot cars have had to shut down after just a few mistakes.
Disguising Teslas as plain old regular human-driven cars is a great idea and I wouldn't be surprised if they win the market because of this. Even if they suck at driving.