How many of the 70 human accidents would be adequately explained by controlling for speed, alcohol, wanton inattention, etc? (The first two alone reduce it by 70%)
No customer would turn on FSD on an icy road, or on country lanes in the UK which are one lane but run in both directions; it's much harder to have a passenger fatality in stop-start traffic jams in downtown US cities.
Even if those numbers are genuine (2 vs 70) I wouldn't consider it apples-for-apples.
Public information campaigns and proper policing have a role to play in car safety, if that's the stated goal we don't necessarily need to sink billions into researching self driving