For use cases like this - long term geospatial people still use postgis as foundational - mainly for its speed at scale and spatial indexing.
For the wider tech world - I would say postgres suffers from being "old tech" and somewhat "monolithic". There have been a lot of trends against it (e.g. nosql, fleeing the monolith, data lakes). But also more practically for a lot of businesses geospatial is not their primary focus - they bring other tech stacks so something like postgis can seem like duplication if they already use another database, data storage format or data processing pipeline. Also some of the proliferation of other software and file formats have made some uses cases easier without postgis.
Really Id say the most common path ive seen for people who dont have an explicit geospatial background who are starting to implement it is to avoid postgis until it becomes absolutely clear that they need it.