What’s to stop them? Competition.
Have they stopped making a loss yet? They'll all need to raise prices or they'll all go out of business, and now it's a game of chicken.
that worked real well for cloud computing
aws and gcp's margins are legendarily poor
oh, wait
From whom? OpenAI and Google? Who else has the sort of resources to train and run SOTA models at scale?
You just reduced the supply of engineers from millions to just three. If you think it was expensive before ...