> Recreating all the applications you would use day-to-day to fit the design language specified by Aqua is another.
This is (maybe tangentially) something I don't understand about the software market today; how come only Microsoft and Apple seem to be in the market for building a suite of native deskop applications, while other companies make one-off applications? Why isn't there a successful company building and maintaining a suite of common alternative desktop applications?
I can make some guesses of course.
"Why isn't there a successful company building and maintaining a suite of common alternative desktop applications?"
Sure there are but in other domains than "office".
For example CAD has few incumbent companies with their portfolios - Autodesk, Trimble, Nemetchek, Bentley. (etc)
For design - Adobe, Affinity (well it's all Canva now), then legion of smaller offerings like Clip Studio Paint.
CAD is the only domain in which I have domain knowledge but I would be surprised if there are no others.