I think the people who use more than they pay for vastly outnumber those who pay for more than they use. It takes intention to sign up (not the default, like health care) and once you do, you quickly get in the habit of using it.

This move feels poorly timed. Their latest ad campaigns about not having ads, and the goodwill they'd earned lately in my book was just decimated by this. I'm sure I'm not the only one who's still just dipping their toes into the AI pool. And am very much a user that under utilizes what I pay for because of that. I have several clients who are scrambling to get on board with cowork. Eliminating API usage for subscription members right before a potentially large wave of turnover not only chills that motivation it signals a lack of faith in their marketing, which from my POV, put out the only AI super bowl campaign to escape virtually unscathed.

There is a lot more vc cash.

There are. It's like healthcare, the healthy don't use it as much and pay for the sick.