Consumers have accepted any addictive non-essential or useless web app until 2023. This time CEOs like Pichai and Nadella are going too far.

There is a red line and it is AI. People viscerally hate it and pushing it will just make people question whether they need computers or the Internet at all (hint, they do not).

CEOs fell validated by the mediocre psychopath parts of their developers who always push the latest fad in order to gain an advantage and control better developers. Fads generally last about two years, and this is it.

It will be very gratifying if the AI hubris is Silicon Valley's downfall and completely needlessly ruins the industry just because the same CEOs who read a couple of science fiction books and had rocket envy now have AI envy.