I was active on FB, Insta, Goggle +, and Orkut during their early days. My brother and I were the first few people from our circle to have these social media account.

Looking back, the incentives have changed. Back then, there was some openness, rawness, and genuine curiosity about people and things. And of course, the signal-noise ratio was much higher.

Influencer culture ruined everything, consciously or subconsciously. I still use Insta for photography. But, it's a sinking ship. Insta could have made a different app for reels.