alt Hacker News1Password Raising Prices ~33%
Email today:
Since 2005, 1Password has been on a mission to make security simple, reliable, and accessible for everyone. As the way people work and live online has evolved, so has 1Password.
More recently, we’ve invested significantly in new features that make 1Password even more powerful and effortless to use, helping protect what matters most to you, including:
- Automatic saving of logins and payment details - Enhanced Watchtower alerts - Faster, more secure device setup - AI-powered item naming - Expanded recovery options - Proactive phishing prevention
While 1Password has grown substantially in value and capability, our pricing has remained largely unchanged for many years. To continue investing in innovation and the world-class security you expect, we’re updating pricing for Individual plans, starting March 27, 2026.
Current vs New Pricing:
Current price: $35.88 USD / year New price: $47.88 USD / year
The new price will take effect at your next renewal, provided it’s on or after March 27, 2026. Those occurring prior to March 27, 2026, will continue at the current pricing until your next renewal.
If you have any questions, please reach out to support by replying to this email. We’re deeply grateful for your continued trust and support.
Thank you, The 1Password Team
Comments
A commenter here recently just asked me if I have considered BitWarden due to my gripes with KeePass. KeePass cannot rent-seek off my passwords. You can of course host BitWarden, but the official software can always get worse (see Minio). Thankfully we have community run versions of the BitWarden server (VaultWarden), whereas 1password customers are left to dry. There just isn't any money in personal password managers, and restricting features like TOTP (BitWarden free tier) rarely entices the average person to get a paid plan.
I checked with their "AI chat" about whether I could lock in current prices by renewing early but they said they would not allow this. I'm kind of surprised that there is no option to do this (I see Jetbrains as an example of a company which makes this very easy)
I've been a 1password customer for many years, so I'm a bit bummed out about this.
Very disappointed by this. I've been a customer for many, many years on a Family plan, but I do not understand this price raise. The only reason they raise price is definitely because of the need to answer to investors, and the necessary enshitification that follows. While I understand every business needs to generate revenues, they put on us, the customers, the burden of their rapid hiring spree and growing operating costs. It's just sad. There is just so much you can charge for managing passwords, and the family plan becomes way too expensive for the value it truly provides. We will need to switch to a less expensive competitor.
Fortunately 1P6 with one time purchase still works. I don't care about this company since then.
That has to be the lamest use of “AI” to justify price increases.
Yeah, pretty disappointed by this as well. The app has been getting buggier overtime and I was already considering leaving, so this was the push I needed.
Seems like the most popular players in this space are Bitwarden and KeePass, does anybody have a positive or negative experience to share with either?
1password is by far my most recommended subscription to friends and family.
In a world where almost every single app or service I use has thrown me into a rage from enshittification or show-stopping bugs or both, where I can hardly even type this message because even iOS keyboards have regressed… 1password is actually a great service that makes my life objectively better.
I put them in an exclusive S-Tier with, surprisingly, Chase Mobile (in recent years), Signal, Google Sheets, and maybe an few others. They just work.
Since the rest of them ignore my 1 star App Store reviews and my desperate, detailed bug reports, the only power I have left is to support good software and recommend it to friends.
Not stoked but it's the first since I've joined. Not an insane jump. Seeing Bitwarden go up had me wondering. It's still the best all rounder password manager I've used. Has everything and does it all really well. If Bitwarden could integrate their Reports feature into the app that might be a compelling reason to come back.
VC money at work baby!
Seems excessive
Got the same. Kind of a bummer to see “AI powered item naming”. Who needs this shit? Hope the price increase is not to cover their useless AI spendings. Otherwise I’m happy with 1Password.
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I've had good experiences with KeePassXC. In addition to being able to store your passwords, it can ingest TOTP seeds. And finally, it's open source and cross platform. (I originally stumbled upon it because it was the only KeePass implementation that tried to look like a native MacOS app)
This is a killer feature for me, since apparently iOS backups do not backup your TOTP generators in Google Authenticator, which I discovered after I wiped my phone and restored it thinking I was perfectly safe doing so given I had a backup.
I now encourage all the folks I mentor to set up a KeePass vault for the TOTP seeds.
There's even an option to generate one of those fancy QR codes that apps like authenticator can use, so the two are not mutually exclusive.
If you're an individual, not an enterprise user, I don't see why anyone would pay for a password manager.