The main thing Google is screwing up is that if my API key somehow leaks and I end up with extremely out of line billing at Microsoft, I will be on the phone with a customer representative as soon as we or they notice something weird happening and a solution will be found.

Google will probably have me go through five bots and if, by some kind of miracle, I manage to have a human on the phone, they will probably explain to me that I should have read the third paragraph of the fourth page of the self service doc and it's obviously my fault.