> First, it standardizes parental controls, which ought to be so easy to use that failure to do so is nearly always a proactive decision on the part of the guardian.
If this mattered to the market, don't you think a company would have implemented it or would have been built to fill the need?
1. No, I don't think that the market does what people want. That's not the primary reward signal.
2. I'm making an ought statement of values, like "we ought not pollute rivers." I don't really care what any system of resource allocation has to say about that.