OK, I see what you're saying, thanks for clarifying.
But headlines are short. This is so common even in mainstream news, I can't really complain about it. Especially when the full claim with "up to" is printed in the very first paragraph.
And the entire point of the article is not about which users max out their subscriptions. It's about conflating retail prices with actual costs.
So maybe the headline would be more accurate with "up to" in it, but the article itself is totally fine, and does not hinge on that distinction. The article is certainly not about a strawman.