I need to learn this skill of producing nothing and pretending I have. It seems to be very rewarding, financially speaking.
You need to know the right people in Brussels/Washington, to milk and scam the taxpayer in your favor.
Really, just lack shame and sell something you do not have and bet that you can get it before anyone really presses too hard. It's an incredible thing to see.
In general getting EU grants is very lucrative. It takes some relationships and writing skill but in the end you never have to deliver any results (beyond maybe a report that no one ever reads)