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SunshineTheCattoday at 2:45 PM8 repliesview on HN

Kinda a wild idea I had never really considered, but absolutely a possibility: using a TV as a loss leader to sell ads.

Not sure if that's they're intent here, but I could easily see that becoming a thing (if it isn't already). And what better way to collect useful ad data on people than forcing them to create an account and then tracking their usage of the device.


Replies

mholmtoday at 2:50 PM

That's been the standard for a decade. $200 for a 4k 55" TV is not realistic without a secondary profit source

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andrewmunselltoday at 3:00 PM

This has been a thing for years, and so much so, that there's an entire TV with a dedicated second screen that shows you ads underneath your main screen: https://www.telly.com

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bluedinotoday at 3:14 PM

> Kinda a wild idea I had never really considered, but absolutely a possibility: using a TV as a loss leader to sell ads.

They did it with a computer to sell ISP services. Maybe they could sell a TV that requires streaming subscriptions?

https://www.theregister.com/2000/03/20/circuit_city_shuts_do...

h2zizzletoday at 3:09 PM

TV has always been a loss leader for propaganda, so why not?

This comment brought to you by Ovaltine.

stronglikedantoday at 2:49 PM

> using a TV as a loss leader to sell ads

That's Amazon's Fire TVs in a nutshell.

john_strinlaitoday at 2:52 PM

it is definitely a thing. a 65" 4K OLED tv costs less than 32GB of ram!

practically every other electronic has gone up in price like crazy, tvs have gone down.

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