Also as someone who looks at latency charts too much, what happens is a request does a lot in series and any little ms you can knock off adds up. You save 10ms by saving 10 x 1ms. And if you are a proxyish service then you are a 10ms in a chain that might be taking 200 or 300ms. It is like saving money, you have to like cut lots of small expenses to make an impact. (unless you move etc. but once you done that it is small numerous things thay add up)

Also performance improvements on heavy used systems unlocks:

Cost savings

Stability

Higher reliability

Higher throughput

Fewer incidents

Lower scaling out requirements.