alt Hacker NewsNobody wanted to bet payroll on a weird new ISA with no volume story. The "faster" part only matters if your compiler and OS aren't tripping over oddball silicon limits every patch release and that was a huge if back then, because once the toolchain, ABI, and kernel are all fighting the chip the benchmark win dies fast.
Exept of course that Apple internally spent outrages amount of resources on their own CPU project that also wouldnt have had a volume story. Its only because that procet failed that they started looking at alternatives.