Honestly, it being a "tip" or "ad" is exactly the same.
What I mean is that even if I take that at face value and accept that it's not an ad, and I can just about see from a certain level of corporate brainwashing how one could believe that, it's still completely unacceptable.
I do think it's just an ad. Also it's a bad kind of one because 1) it disguises itself as a tip 2) makes people to think if it's an ad for Raycast or other services, when actually it's just promoting itself.
Yep, the fact they're altering repo content with advertising is wholly unacceptable.
It’s a spot that will easily be replaced with paid ads, for sure. Not sure why it wouldn’t be better to just inject this sort of message into the UI instead of editing the PR text itself. (Except that the team implementing it probably couldn’t get the UI team to agree.)
Calling it a "tip" is definitely just a semantic trick to make it slightly less easy to frame a negative response and galvanise opinion against the practise. Reminds me a bit of confirmation shaming (which, now I think about it, I haven't seen in a while) where you're made to click a button that says something like "No, I don't want an amazing 15% off my next order by signing up to your email list".