I'll grant you some of the more recent driver-attention monitoring features, but you'd be hard put to make the case that the blind-spot warning during lane changes, the cross-traffic warning when reversing out of a parking space, and the emergency brake when the car in front of you brakes hard, don't all save lives (and, perhaps more relevantly to the industrial players, collision insurance claims)
Those things could save some lives of course, but it's a small drop. And then there's the issue of people trusting on those safety systems and driving more reckless than before. It also helps not to live in a country where everyone is driving trucks ;)