I think you csn also goa long way with C++ and templates to represent sny kind of restricted type in the type system. Variants are somewhat clumsy without pattern matching but most tools you can make use of are already there I would say.
In my backend system I represent users with different variant states to avoid a lot of unrepresentable states.
As for underutilization, I think only functional languages, Rust and C++ support variants and that might be one reason: people just make blobs of state and choose which fields to use instead of encoding states and make some combinations unrepresentable. Javascript, Java, C# or Python do not have Variant types to the best of my knowledge.In Ocaml and Haskell and with pattern matching they are very natural. In Rust with enums, same. In C++, they are so so but still usable compared to the others that do not have.
In my load tests I even went, since I launch thousands of clients, with a boos.MSM to drive the test behavior. One state machine per user.