alt Hacker NewsBetter yet, you could add more pins and switch them to using differential pairs to make it extensible for more use cases. While you're at it, you could have pins on both the top and bottom of the connector, and use a pair of sense pins to detect orientation, so that super specialized use cases can use every single pin available on the connector.
GND TX1+ TX1- VBUS CC1 D+ D- SBU1 VBUS RX2- RX2+ GND
GND RX1+ RX1- VBUS SBU2 D- D+ CC2 VBUS TX2- TX2+ GND
(If you do this, make sure that you don't send more than 3.3ish V over a pin, and that you're tolerant of 3.3V incoming, so that you don't explode yourself or victim devices if people randomly plug you into things. https://github.com/google/usb-cereal is a reference design for a UART over USB-C SBU adapter used for Pixel phones)
I noted this in https://news.ycombinator.com/item?id=48079649
I also pointed out in that comment that USB-C debug accessory detection does not support orientation detection - and neither does the Google adapter you linked (it doesn't use debug accessory mode, and doesn't have some other solution either). As they say: "Determine correct orientation - top vs. bottom - the tool operates correctly only when SBU1 pin corresponds to TX and SBU2 pin corresponds to RX."
The fact that you can't detect orientation in debug accessory mode is a direct result of how it works: both CC lines are connected to the peer; normally the cable pulls one of the two to ground which is then your orientation reference for all the other pins. (This is also why you can't use a regular USB-C receptacle for debug accessories, it has to be direct to plug, the 2nd CC line doesn't go through the cable.)
So, if you use the SBU pins, it's not reversible anymore. If I remember correctly, debug accessories must still put USB on D+/D-, so the remaining option is to put serial RX/TX on the high speed pins, twice each on 180° positions.