I think that having a point of view (having an "inside") has a great deal to do with survival. You probably don't need a brain to have a subject. You probably just need dynamics with the right causal structure.

When you look at a cell, you can clearly see how the dynamics are existential and already do the work of classifying inputs as "good" or "bad" (eg: paramecium encounters acid, this triggers an electro chemical cascade in the membrane cortex which results in the organism quickly changing direction away from the bad gradient). There's no mind obviously in the human sense, but the fact remains that this system has developed into something that can discriminate between good and bad for itself, because without this integration, it wouldn't exist.

The cell is as close to a machine as possible. But it's not a machine because people make machines to have specific purposes. Each part is already labeled and designed. You can shut down a machine that's running, and start it back up with very predictable behavior (since you designed it).

The cell is a process that uses physical matter to keep its own possible futures available. Machines also support processes and goals, but these are externally imposed. The cell's ultimate goal is to continue being the reason for its own existence. Maybe this is where all goals come from.

So I guess experience is what happens when you have enough layers above this machinery that you you are no longer connected directly to the world, "you" can only meet the world through internally generated/classified electrochemical states from the body. These states have valence because the system is already organized around maintaining these states within metabolic limits. Think...hunger. You don't feel hungry. You ARE hungry. Hunger is a part of how "you" are constituted.