alt Hacker NewsWe're terrible at company and brand naming here in Europe. Just look at the "Wero" payment solution (formerly/currently iDeal). Like, who the hell came up with that stupid name?
The list of stupid European company names and product names are endless.
Replies
Muromec • today at 2:39 PM
It's called Wero, because it means we and euro in all of the official EU languages.
lejalv • today at 3:52 PM
Only English-sounding names are cool. The terminal state of cultural domination.
krior • today at 4:15 PM
Why do you feel that Wero is a stupid name?
I agree, the Dutch iDeal was probably the better name. However I'm not sure if this is an uniquely European problem. Wero's counterpart 'Zelle' doesn't seem to be that much better of a name.