I'd say that if anything AI generated ends up in the final product then it should be labeled as AI made. So using AI as a prototyping tool would be fine but using it either to generate the end product itself or using it to generate a script would require tagging.

I watched a documentary recently that had an indicator in the top right corner when the content was AI generated. I found it incredibly helpful.

Every online video platform should let you label specific segments as AI generated, even better if it is a requirement with validation checks for certain kinds of content.

It's about information, not one all encompassing yes or no. All of those are good pieces of information to include in a disclosure.

Plenty of big artists like Kanye use AI to experiment with ideas before releasing the full studio recordings. That’s going to become more common. Just like how developers use LLMs to make a POC to test new ideas before putting the hard work into making it real.

More scenarios:

- AI generated VFX on top of non-AI video

- AI upscaling of low res footage

- AI frame interpolation for synthetic slow-mo

- Modified / composited AI video

- Footage created by "Extend Scene" features in Premiere Pro and others

- Word correction from tools like Descript

- AI relighting or colorization

- Reaction video to a video containing AI-generated content

And in general, what amount of combination of any of these applications constitutes as "AI generated"? If I have a 30 minute video with a 3 second AI generated clip, do I get the same label as full-blown AI slop video?

Other than your last bullet point I don't see anything ambiguous. It's a very clear line. I do not want to see an explainer video with AI generated content, end of story.

Deepfakes in VFX is another borderline one.