> Seems profoundly niche to me. Am I missing something?
As someone who dreams of someday starting a "lifestyle business", I love that it is profoundly niche.
It gives me hope that I can go out and solve a problem that is important to me, but too niche for investors to bother with, and earn some money from it.
It blew my mind how much $1 million is too niche and not a lot of money the first time I heard that.
Yeah, it sounds like there just legitimately are 50K people who are in this niche. Maybe the fact that people might assume there are fewer is why there was a gap in the market for the author to fill!