Did you know that a Substack's author can turn the annoying popup off? Go to dashboard -> settings, and then it's "Enable subscribe prompts on post page" under "Growth."
It's the first thing I did. Recommended.
I sort of make an exception for that popup. I.e. I don't mind seeing it. It's the tax to get good free content.
Medium forcing you to log in is too much tho.
We all know why they keep it on.
I’m just kind of surprised that it works to convert people.
Or…maybe it doesn’t?
Some of these things that we have are just common practices that owners of websites do that are seemingly done automatically without much thought to the experience.