The phrase "there's a sucker born every minute" is well over two centuries old.[1]

[1]: https://en.wikipedia.org/wiki/There%27s_a_sucker_born_every_...

Your satisfaction is your margin is their opportunity.

Look at generational C-suite shifts in Silicon Valley. Post the financial crisis, all regulatory efforts concentrated on banks and brokers for a decade, and tech firms were given a free rein. Boards apparently chose 'growth over anything else' types to lead.

When Google beat their antitrust suit

Microsoft always hated their customers. And their competitors. And their suppliers too. The only people they don't hate really are their shareholders.