To me it is the difference between art and product.
A show like The Simpsons is both. The viewers care about the art, and we tolerate the product to get it. The creators are creating art, compromising with the corporation and broadcaster to make it enough of a product. But the corp/broadcaster only care about the product. The art is the chocolate around the advertising pill.
So when the product-minded people control preservation and resharing of the product, the art always gets compromised. Jokes are clipped. Audio is broken. Episodes are pulled. For all the wrong reasons.
The terminology is art vs content. Anybody talking about "content", by definition, do not actually care about what that content is, just that it is contained into something they charge for.