Did they miss it or are they careful to over invest, especially too early? Maybe their early bets in Anthropic were sized correctly since they’re making more money than all the other big tech investors in frontier labs.
Well keep in mind that the “investments” were broadly buying business. We give you a bunch of money, you use that money to buy our stuff.
Yes the equity has book value on the way up, but keep in mind when the bubble pops (or even just cools) Amazon will have to book markdowns from the balance sheet that will tank earnings. Thats a story that’s flying below the radar at the moment.
They missed it badly. Mostly under Jassy’s reign.
Look at it like this. They had millions of voice interface devices already sitting in some large percentage of (at least US) households.
And they squandered it. Extremely late to the LLM game. Even today the Alexa interface is ridiculously bad.