Yes, this is exactly it. One of the things I've found sort of interesting and unique about the current generation of asshole industrialist sociopathic technologists is that they're not satisfied with all their money and power. They somehow have decided that people have to like them for what they've done and treat them like the best most awesome little boys.

I wasn't there at the time, so I could be wrong. But I feel like their robber baron counterparts 100 years ago knew that they were hated and had some idea of why. And that's why they spent so much money on parks and buildings and colleges and everything else. They could see option B was the masses coming across their lawn with sharp implements.