Which is why it's a coordination problem that requires a motivated leader like the government instead of throwing our hands up and saying "gee it sure sucks that everyone has revealed they like will buy the products on the shelves".
First we have to convince people that they will be better off if they have to pay a lot more for their toy trucks. That is the step 0 that nobody seems to know how to solve. Hollering about how the oil company CEOs are evil is not going to be the thing. It's already been tried. People will nod right along until you get to, "and that's why your gasoline needs to cost $7/gallon."
First we have to convince people that they will be better off if they have to pay a lot more for their toy trucks. That is the step 0 that nobody seems to know how to solve. Hollering about how the oil company CEOs are evil is not going to be the thing. It's already been tried. People will nod right along until you get to, "and that's why your gasoline needs to cost $7/gallon."