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iLoveOncalltoday at 8:17 PM3 repliesview on HN

0.2% can be an OK conversion rate for some things.


Replies

dieselgatetoday at 8:47 PM

At a previous job an "infinite scroll" experience was tested against many paginated pages and 0.2% is roughly the conversion rate of someone clicking through to the 4th or 5th page of results IIRC. They decided to not go true "infinite scoll" but rather add a "See More" button instead of pagination.

Anyway just interesting data points for what "0.2% conversion" looked like in my experience.

readthenotes1today at 8:39 PM

Sounds about like the number of times I accidentally clicked the link

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llm_nerdtoday at 8:26 PM

Indeed, that seemed surprisingly high to me and kind of countered the argument.