Yep. I was an intern at Disney Feature Animation when GIMP first came out. It was really exciting, an alternative to Photoshop (which used to run on linux!) and our in-house painting tools. I pushed for artists to use it, but was told by management to stop mentioning it as "Disney could never use a tool called GIMP". Also that reaction from several artists (who were already tech-savvy, linux using folks in the exact target audience) so it wasn't just "corporate". TBH I think a lot of programmers do this intentionally to protect themselves from their little project ever becoming too mainstream.

In non-English speaking countries gimp is a short word that is so seldom used that nobody knows what it means. I used GIMP for a very long time before running into a story about the meaning of the English world. It was only GNU Image Manipulation Program to me.

It still is a contender for image editing programs, for limited photo retouch, for very limited drawing (draw a rectangle outline without googling?) I use LibreOffice Draw for that.

I'm surprised they didn't just write it out as GNU IMP in the website, documentation, and about boxes. They could just leave the code alone and save themselves the trouble.

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