The NYT is a complex organisation, and represents and even broader set of viewpoints (Tim Wu, author of one of the pieces above, isn't an NYT employee). As with most commercial publications, it serves multiple goals, some at conflict with one another, including seeking both subscription and advertising revenues being at odds with disseminating ideas and influencing culture and power.
... and another
You ask how could they ... but they do, at least some of the time:
Can Cory Doctorow's Book 'Enshittification' Change the ... <https://www.nytimes.com/2025/10/05/books/review/cory-doctoro...>
Opinion | We Didn't Ask for This Internet <https://www.nytimes.com/2026/02/06/opinion/ezra-klein-podcas...>
Among numerous other results.
The NYT is a complex organisation, and represents and even broader set of viewpoints (Tim Wu, author of one of the pieces above, isn't an NYT employee). As with most commercial publications, it serves multiple goals, some at conflict with one another, including seeking both subscription and advertising revenues being at odds with disseminating ideas and influencing culture and power. ... and another