alt Hacker NewsI think the point is that when you don’t control the ad, it’s a bit tough to normalize its audio. And controlling the ad means bringing ad serving in house, which while possible, is a huge engineering ask.
I guess the solution is to switch to a proper ad insertion company that normalizes to -24 like you’re supposed to, but that’s not cake either. Especially if contracts are signed.
Replies
mitthrowaway2 • today at 4:28 PM
If you're streaming the audio waveform, you can calculate the peak volume and adjust the gain.
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Ar-Curunir • today at 4:18 PM
Well maybe then they should have done quality control. We’ve gotta stop making excuses for these companies that are making money hand over fist.
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sieabahlpark • today at 6:42 PM
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I assume that they also have mechanisms to check that the content itself is legal to broadcast. Checking the loudness and rejecting based on them in that process should be trivial.