> For years many in management believed our value to the company was "just" in our ability to produce code.

Yeah, this is nuts because at every company I've worked at it's assumed that engineers are thinking about things like product market fit, how a feature would be sold/ the "value" of the feature itself, how we would support the feature (not just the code, but how support would manage it), etc.

I don't think people realize how much of a hand engineers have in these conversations because we don't champion that, but we think a lot about the product as a whole. Obviously we don't spend as much time thinking about how the product will be sold as a sales person will, but we absolutely think about it, in my experience.

We think a lot about the business, like a massive amount about the system as a whole across these organizational boundaries.