I wonder if that's because there's a downward price pressure on physical inventory because it needs to get liquidated to free up physical space for new inventory.
That's certainly a factor, especially if demand was less than predicted, stores don't want to hold on to stock that's not selling, distributors and manufacturers don't want it returned. Better for everyone to reduce the price and sell the product.
That's certainly a factor, especially if demand was less than predicted, stores don't want to hold on to stock that's not selling, distributors and manufacturers don't want it returned. Better for everyone to reduce the price and sell the product.