In practice we find that each domain (and even each organisation) ends up having highly customized definitions.
At first, fairly generic templated definitions sort of work, but what we've seen is that over time data comes up that is out of distribution, and there was no explicit instruction on how to deal with it. In such cases we tend to flag this and offer suggestions to the users on how they can improve the specificity of agents.
Another structure we have seen play out is having a manager review ratings and feedback comments from their team and updating the definitions accordingly over time (where we offer them the capability to see results of before and after side -by-side for all existing data as well, so they are more confident in the change before committing).
The amount of work is dependent on how good the initial definitions are and how complex the use case is (and how much it evolves - new data sources etc). A bit of an unsatisfying answer but it can be anywhere between a few hours one off or a couple of minutes per day on an ongoing basis.