I always come at this angle.

If you had the data, what would you do to change it? Would you recommend everyone go outside? You can do that without the data.

Would you wear your own oxygenated supply of air? You can do that without the data.

Would you make recommendations that the office should improve air quality? You can do that without personalized real-time data.

I'm not against data in general, but the idea that if only we had data we would make changes in our lifestyle is not valid. We see it all around us.

We had bathroom scales for over a century, but the data or insights didn't put a dent in the obesity epidemic.

You're right about "the problem will solve itself", but it isn't the data that will help to solve the problem, it's creating a simple and obvious solution.

A friend has a start-up in the commercial air quality space which solves for this problem (in some ways). But the benefit isn't the air quality, it's the cost of maintaining the healthy levels required in commercial buildings. Air quality is the secondary benefit of reduced electricity demand in air circulation.