Mommy bloggers was probably the most ludicrous niche back then. Tons of consumer companies wanted to pay them to promote their product or have a “giveaway”
And if "mommy" content is no longer popular in blog form, then, anecdotally, it's found a new, lucrative medium in short-form videos a la Tiktok.
s/ludicrous/lucrative
And if "mommy" content is no longer popular in blog form, then, anecdotally, it's found a new, lucrative medium in short-form videos a la Tiktok.