While working for a telecom operator, I tested the idea of having people paying more for dedicated support. We did a market study.
I turned out that customers are not ready to pay for support. Cognitively, paying for a service and paying on top for this service to work well is not consistent.
As a result, people have minimal support and complain. But they don't value good support either.
NB: companies do pay for (insurance) support, especially for swift resolution. But consumers or small businesses don't want it.
US Mobile has great support and great prices and is constantly recommended because of it.