(a) cars have forward-facing cameras/computer vision for lane tracking

(b) infotainment systems have always-on cellular internet connections

(c) billboard impression counts can be tied to the vehicle

IIRC infotainment systems are already showing ads in some form. And location + driving performance is being captured + monetized and shared with insurance companies.

Unless this results in an EV car that I can rent for less than $100/mo, this really needs to be stopped.