> Deere must pay $1 million collectively to the five states for antitrust enforcement costs and will be subject to strict compliance oversight for the next 10 years.
$1 million fine for probably $10 billion in profit. I know what lesson I'd learn if my only personal value was maximizing shareholder value. The compliance part can be dealt with later.
This is a negotiated settlement. The FTC agreed to settle without Deere admitting wrongdoing. Deere did give up something far more valuable than the $1M by agreeing to the right to repair. You can argue that instead of accepting the settlement, FTC should have taken the risk of going to trial. But Deere agreed to change their practices without that risk.
The biggest loss to them is the right to repair stuff. They will be still making it exceptionally difficult to repair their stuff, and might even dip into exotic materials to make cheaper parts fail more often, but this is a bigger loss to them in the long run.
Unfortunately, I hate that they got away with such a low AF fine.
there has not been $10B in profit solely or partially because of a lack of a right to repair. There's no way.
>probably $10 billion in profit
Can you expand on this number or is it vibes-based? I'd be surprised if $10b profit was made from Service Advisor.
Anecdata; we've had a handful of problems with our tractor "computers" recently, and we haven't been charged a dime by the dealer. Our newest is 2018 model so definitely not covered by warranty.