Fuck this and whoever is driving this type of research. We’re increasingly living in a world designed by sociopaths. What do these people think this research will be used for?
I wish we had the Hippocratic oath for STEM, or at least that they would take ethics seriously rather than an afterthought against the god of Progress at all costs.
There are ethical use cases for this research. The first that comes to mind is mapping the brain before a surgery. Right now some surgeries are made with the patient concious to verify that relevant brain damages are not being done. Having a deeper knowledge of the patient's brain before the surgery may decrease risks further. The bad scenario (using targeted content to hook the user to a screen) already exists, it's not like it can get that worse (or at least so I hope)