Don't forget Venmo - PayPal smartly gobbled that up many, many years ago, and it has a great amount of mindshare (though I don't know how profitable it is). Zelle popped up later and somehow has plenty of users, but unlike Venmo, Zelle is a steaming pile of sh*t of user experience, due to it being a consortium of all the famously-tech-backwards big banks, which stood it up out of fear and jealousy that those "Internet" guys might find a way to disintermediate them somehow.
> Zelle popped up later and somehow has plenty of users,
At least for me, Zelle is something I can do in my bank app, so I don't need to work with anything I wasn't already using.
It feels a lot easier to use than Venmo, but I dunno. It's one of like 7 options I have to transfer in the bank app.
what's the problem with zelle? it works in my bank app, it's fast, no fees, it's really easy to use
Zelle was built to preempt FedNow. The banks saw what was coming and wanted to own instant payments.
https://www.frbservices.org/financial-services/fednow/about....