Free Free is celebrating this DEA rule because they say they're exempt due to their use of natural kratom leaf, not synthetic: https://botanictonics.com/pages/consumer-education
I am skeptical though since I presume their capsules are much stronger than natural kratom powder. The linked YouTube video seems to say that Feel Free intentionally includes higher concentrations of 7-OH. So a bit confused.
I hope the Feel Free does experience the crack down. Seems like someone just needs to test the Feel Free product's 7-OH concentration level, and if it exceeds 0.05%, as it likely does, the ban will apply.