I don't know if there is a hidden /s but I disagree with your general statement. Music Videos often enough expand the story the song tells.

While "The Blaze - TERRITORY" is already a beautiful song to me, its music video[1] Always brings a tear to my eye.

That said, music Videos, like many songs themselves, are not rarely meaningless and bland. I guess that is just the result of commercial music.

[1] https://youtu.be/54fea7wuV6s

That was Morrissey's stance when he was in the Smiths.

I really wish he hadn't been such a luddite, it would have been great if we had some Smiths music videos that were actually made in the 80s. (OK, we did get one, "Stop Me if You Think That You've Heard This One Before.")

Music videos aren't absurd and meaningless, as in many instances they are of fantastic artistic merit on their own accord and are simply scored in reverse

Why are they absurd and meaningless?

Can be art and creative, just like the music.

Ah man I love the music videos of the 90s

Spike Jonze had so many creative ones

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